Mortgage Intelligence announces that all of its advisers will be encouraged to utilise CIExpert as part of an ongoing initiative to support protection business. CIExpert will make its online service available to Mortgage Intelligence network members and will automatically configure accounts to reflect the panel that the AR firms choose to use.

A number of AR firms within the group have successfully piloted the use of CIExpert and demonstrated significant benefits in both the efficiency and quality of advice that has in turn led to increased protection business.

Mortgage Intelligence will now be actively promoting the use of CIExpert to all of its advisers across its network, including both the Mortgage Next and FYB brands.
Commenting Alan Lakey, Director, CIExpert, said:

“Mortgage Intelligence has evaluated the business benefits generated for some of their leading AR firms. This has demonstrated how the effortless access to our extensive research helps advisers to convey with much greater clarity, the value of critical illness plans to their clients.”

Commenting Sally Laker, Managing Director, Mortgage Intelligence Holdings, said:

“As the economy continues to recover, our advisers are busier than ever. CIExpert enables advisers to carry out detailed research in a fraction of the time, therefore allowing them to focus on providing the best advice for their customers.

“CIExpert’s statistics based approach provides our advisers with the ability to cut through the complexity involved in comparing critical illness plans and provide their clients with a well informed choice.

“The service improves advisers’ knowledge and confidence in providing high quality advice with an automatically generated audit trail to support the compliance process. This is an opportunity for our members to increase protection income.”